RE:ROOT CAMPAIGN

Re:root is a nationwide campaign designed to respond to the demand for allotments in urban areas. The campaign proposes that in collaboration with local councils, unused council land in urban areas may be 'adopted' and used as allotments or community gardens by local residents. The campaign also offers workshops, teaching a range of skills to get people started.

Re:root uses a modular design system built from icons that can be mixed and matched depending on the context.

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